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Sustainability communications: reaching the workforce that delivers the targets
Sustainability communications usually stop at head office. How to design an internal programme that reaches frontline teams, and what to measure.

ESG community engagement in mining starts with the workforce
ESG community engagement in mining often fails on visibility, not investment. Why the workforce is the fastest route to community awareness.

Employer brand for frontline workers: what it looks like from the shop floor
Employer brand for frontline workers is built from the induction pack, the rota board and the payslip – not the careers site. How to audit what people actually see.

Internal communications content governance: rights and wrongs
Internal communications content governance covers who owns the material, who consents to appear in it and who signs it off. A rights and approvals guide.

Internal communications asset management: version control and brand libraries
Internal communications asset management fails on findability, not discipline. How to build a brand library with version control, owners and recorded rights.

Multilingual internal communications for distributed workforces
Multilingual internal communications fail at layout, not translation. How to plan language, glossaries and local adaptation for a distributed workforce.

Colour in internal communications: what it signals on site
Colour in internal communications competes with safety signage people already read as instruction. How to decide which colours are reserved and which are free.

What a brand audit for frontline workforces reveals
A brand audit for frontline workforces looks past the logo – at signage, uniforms, site channels and what people believe. Here is what an audit finds.

AI discernment in business communications: AI gives you options, expertise makes the decisions
AI discernment in business communications is what separates authoritative brands from average ones. Here is how to use AI without becoming generic.

The 5 hidden costs of poor internal communication
The hidden costs of poor internal communication never reach the comms budget. They show up as rework, incidents and turnover. Here’s how to find them.

Integrated internal communications campaigns for mixed-access workforces
Integrated internal communications campaigns work when the map comes before the creative. How to design one message for every access level.

The 30-60-90 Day Onboarding Plan: A practical framework for large organisations
A practical 30-60-90 day onboarding plan for large organisations, with adaptations for frontline and mixed-access workforces.

Internal communications strategy is not a democracy
Too many cooks spoil the internal communications strategy. When everyone gets a say, comms turns into watered-down corporate jargon. The best approach is a smaller, empowered team.

HSE communication plan: how to plan a year of safety campaigns
Build an HSE communication plan that works: a year of safety campaigns so every message reaches frontline and deskless workers.

HSE campaign ideas: 25 impactful themes to run this year
HSE campaign ideas for large, frontline workforces: 25 health, safety and environment campaign themes, with how to run each one and reach every worker.

How internal comms strategy differs from brand and marketing strategy
Brand strategy vs internal comms strategy: brand sets what is true, internal comms makes it land with people who cannot opt out. How they differ.

The blank canvas problem: why internal comms keeps starting from scratch
Most internal comms problems recur because the system was never built to handle them. Here is why starting from scratch costs more than it should.

Comms Kit vs CommsKit – What’s the difference?
A comms kit is a DIY toolkit; CommsKit is a managed internal comms service for large, distributed workforces. Here is how they compare and which is best for you.

What good employee onboarding actually looks like (and why most falls short)
What good employee onboarding looks like in large organisations – the six things a properly designed programme does, and why most fall short.


